August 14, 201412 yr From a curiosity standpoint...for those that see no problem with it...how do you feel about the promotions many companies do in a similar fashion? You know the ones, "For every purchase made, McDonald's will donation a portion of the proceeds to the Ronald McDonald House", or "Send in your yogurt lids, and Yoplait will donate 50-cents for each lid to the Susan G. Koman foundation". I mean, bottomline, aren't they raising both awareness and funding? Because, to me, that's not charitable giving on their part. That's a marketing strategy. If they were that concerned about raising money for Ronald McDonald House, or Susan G. Koman...then they should donate the dang money, no strings attached...especially when you're talking about million/billion dollar companies.
August 14, 201412 yr Jason Romano @JasonRomano · 6h The ALS Association has received $7.6M in donations compared to $1.4M during same time frame last year (7/29-8/14)
August 14, 201412 yr From a curiosity standpoint...for those that see no problem with it...how do you feel about the promotions many companies do in a similar fashion? You know the ones, "For every purchase made, McDonald's will donation a portion of the proceeds to the Ronald McDonald House", or "Send in your yogurt lids, and Yoplait will donate 50-cents for each lid to the Susan G. Koman foundation". I mean, bottomline, aren't they raising both awareness and funding? Because, to me, that's not charitable giving on their part. That's a marketing strategy. If they were that concerned about raising money for Ronald McDonald House, or Susan G. Koman...then they should donate the dang money, no strings attached...especially when you're talking about million/billion dollar companies. First and foremost, I can't imagine anyone but the most cynical would "...see a problem with it." That said, I have zero problem with corporations trying to drive more sales and then donating a portion of their sales to a great cause. Again, what is the harm? The charities are making more money than they otherwise would have. You must have been a peach during the "livestrong" bracelet craze, questioning everyone you passed wearing one and asking why they need the attention for supporting cancer research, or, if they supported the cancer research at all. Had to have kept you busy.
August 14, 201412 yr From a curiosity standpoint...for those that see no problem with it...how do you feel about the promotions many companies do in a similar fashion? You know the ones, "For every purchase made, McDonald's will donation a portion of the proceeds to the Ronald McDonald House", or "Send in your yogurt lids, and Yoplait will donate 50-cents for each lid to the Susan G. Koman foundation". I mean, bottomline, aren't they raising both awareness and funding? Because, to me, that's not charitable giving on their part. That's a marketing strategy. If they were that concerned about raising money for Ronald McDonald House, or Susan G. Koman...then they should donate the dang money, no strings attached...especially when you're talking about million/billion dollar companies. I'm glad companies do that. Whatever gets more money to those types of organizations, I don't really understand why anyone would have an issue with it. Smart marketing in my opinion and good comes from it. First and foremost, I can't imagine anyone but the most cynical would "...see a problem with it." That said, I have zero problem with corporations trying to drive more sales and then donating a portion of their sales to a great cause. Again, what is the harm? The charities are making more money than they otherwise would have. The only one that has really bothered me is the NFL's breast cancer awareness because from what I understand an extremely small percentage actually makes it to the cause (not necessarily the NFL's fault).
August 14, 201412 yr I eat at McDonald's all the time on the road. I always drop adollar and the change in the Ronald McDonald box. If people don't want to give, fine, don't chastise that do whatever the amount or cause.
August 16, 201412 yr Author From a curiosity standpoint...for those that see no problem with it...how do you feel about the promotions many companies do in a similar fashion? You know the ones, "For every purchase made, McDonald's will donation a portion of the proceeds to the Ronald McDonald House", or "Send in your yogurt lids, and Yoplait will donate 50-cents for each lid to the Susan G. Koman foundation". I mean, bottomline, aren't they raising both awareness and funding? Because, to me, that's not charitable giving on their part. That's a marketing strategy. If they were that concerned about raising money for Ronald McDonald House, or Susan G. Koman...then they should donate the dang money, no strings attached...especially when you're talking about million/billion dollar companies. Even as cynical as I am I must say "WOW." Are the companies getting something out of it? Probably so. However, if they simply wrote a check and made a private donation then there would be no awareness to the cause itself. So I'm all for the companies doing it because the charities ultimately win.
August 16, 201412 yr Author I just accepted the challenge, donated $100, AND dumped ice and water over my dome. I challenge any and all of you to DO SOMETHING if you can. $10 will work.
August 16, 201412 yr Author Cal is really good at getting the UK program involved. Side note: Those players must feel like they're in a fish bowl. Looks like a lot of fans just standing around watching them. I'd guess it wasn't just for this.
August 17, 201412 yr Daddy's Little Girl did it this afternoon, with a little help from Daddy's Little Girl 3.0 [video=youtube_share;VSTH-qjRsqQ]
August 17, 201412 yr I've seen these on Facebook for months. Wonder why it's gained so much attention just recently.
August 17, 201412 yr I think the problem that people who are cynical or skeptical will point to is that many times, these things wind up turning out like the NFL's "Breast Cancer Awareness" drive. How much of the money will actually wind up being used for important research and how much of it will end up pork? When people buy a pink NFL towel, they think, "oohhhh, I've done my part" when in reality, the contribution that they've actually made toward a productive cure isn't nearly what they think. That's my thoughts with it. That and if I donate or do something, I don't need to post a video of myself doing it or whatever. I know the posts are part of the popularity and what's made it go viral, but in a way, it seems as though people could be posturing too.
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