High school NIL

[DearToday]

Looks like it’s here. 
 

https://fox56news.com/news/kentucky/khsaa-allows-name-image-likeness-benefits/?utm_source=wdky_app&utm_medium=social&utm_content=share-link

[Jumper_Dad]

 This seems to be a key take away. Can't do ads in team unis or using school names, it seems.

The KHSAA bylaws specify that student-athletes cannot use the “intellectual property of a member school.”

[Tigerpride94]

I could see kids that are big D1 recruits benefiting from this. A guy like Reed Shepherd would be in high demand across the state.

[LoneRanger]

1st. I am amazed this thread only has 2 replies this long after being posted. 

That being said it makes me wonder if anyone knows what side of the fence to fall on this one. 
 

I understand we live in a new and changing world of opportunity for young people. For all people. Kids are making money off YouTube and other social media platforms and self promotion through multiple means is seemingly becoming the norm. 

I do have to wonder if this is yet another signal of the end of amateur athletics though. I know that’s one of those “get off my lawn” comments. But promises of NIL packages for kids will come with many avenues for using that system to the advantage of some and disadvantage of others. 
 

It also comes with many questions. Who will be responsible for tracking these interactions? Who will represent the kids best interest? If male athletes from a certain school have NIL packages but no female athletes have them, will the school be responsible for finding packages for them to be Title 9 compliant?  Will kids have to give their school permission to make Schedule Calendars for instance with that players picture on the design? 
 

Don’t get me wrong, I’m all for folks that are willing to work and find ways to make themselves better off financially being able to do so.  
But for the most part High School athletics are not the money making machine that the NCAA, SEC and other Power 5 institutions are. 

Will be very interesting to watch this unfold over the next few years. 
 

[ChiefSmoke]

18 minutes ago, LoneRanger said:

1st. I am amazed this thread only has 2 replies this long after being posted. 

That being said it makes me wonder if anyone knows what side of the fence to fall on this one. 
 

I understand we live in a new and changing world of opportunity for young people. For all people. Kids are making money off YouTube and other social media platforms and self promotion through multiple means is seemingly becoming the norm. 

I do have to wonder if this is yet another signal of the end of amateur athletics though. I know that’s one of those “get off my lawn” comments. But promises of NIL packages for kids will come with many avenues for using that system to the advantage of some and disadvantage of others. 
 

It also comes with many questions. Who will be responsible for tracking these interactions? Who will represent the kids best interest? If male athletes from a certain school have NIL packages but no female athletes have them, will the school be responsible for finding packages for them to be Title 9 compliant?  Will kids have to give their school permission to make Schedule Calendars for instance with that players picture on the design? 
 

Don’t get me wrong, I’m all for folks that are willing to work and find ways to make themselves better off financially being able to do so.  
But for the most part High School athletics are not the money making machine that the NCAA, SEC and other Power 5 institutions are. 

Will be very interesting to watch this unfold over the next few years. 
 

I hope you are wrong, but believe you are correct.  I appreciate the KHSAA trying to be proactive with their policy. Like other issues on their plate, not sure they will have the staffing and resources to navigate all that will go with this.

[Jumper_Dad]

1 hour ago, LoneRanger said:

1st. I am amazed this thread only has 2 replies this long after being posted. 

That being said it makes me wonder if anyone knows what side of the fence to fall on this one. 
 

I understand we live in a new and changing world of opportunity for young people. For all people. Kids are making money off YouTube and other social media platforms and self promotion through multiple means is seemingly becoming the norm. 

I do have to wonder if this is yet another signal of the end of amateur athletics though. I know that’s one of those “get off my lawn” comments. But promises of NIL packages for kids will come with many avenues for using that system to the advantage of some and disadvantage of others. 
 

It also comes with many questions. Who will be responsible for tracking these interactions? Who will represent the kids best interest? If male athletes from a certain school have NIL packages but no female athletes have them, will the school be responsible for finding packages for them to be Title 9 compliant?  Will kids have to give their school permission to make Schedule Calendars for instance with that players picture on the design? 
 

Don’t get me wrong, I’m all for folks that are willing to work and find ways to make themselves better off financially being able to do so.  
But for the most part High School athletics are not the money making machine that the NCAA, SEC and other Power 5 institutions are. 

Will be very interesting to watch this unfold over the next few years. 
 

As long as the school isn't facilitating the deals, it would not be a Title 9 issue. 

The kids parents should be the first ones looking out for their best interest. This isn't going to be 10s of thousands of dollars except for very rare occasions. 

[LoneRanger]

Agreed that no question the parents and guardians of the kids should be assisting them in handling these business ventures.  This furthers my thought process.
Even as we've seen with players going pro over the years and now with NIL deals for older college age kids etc, In the BEST cases they have parents or trusted family to advise them. Many do. Many do not. 
Someone will be advising those that don’t have prototypical parent/guardian situations. Sure hope folks keep in mind that this is supposed to be a positive opportunity for the kid…. 
10s of thousands or 10s of dollars. We are still talking money, and where that is there will be people trying to get their hands on it. 

[Voice of Reason]

Public Notice from the Wily NILy Agency:

Promotional opportunity - 6th grade basketball player who led league in scoring available to endorse your products in Small Town. Public appearances included. (For player highlights search Small Wonder on social media.)

[VF111]

NIL has risen up to take on travel-ball as the silliest addition to athletics. Total waste of money for boosters. Total misuse of money by programs to invest in low-return investments (outside a VERY few exceptions). 

The only two places I see this having an impact in HS in KY are:

1. Homes - Trade a NIL real estate promotion for a compensation of use of a home (in district);
2. Cars - Trade a NIL car lot promotion for compensation of a leased car (have fun with that insurance). 

Other than that, nobody, and I am including X and T in this "nobody"... I mean NOBODY is shelling out any kind of real money for any kid for HS sports in KY. 

[Tigerpride94]

I could see bigger money being given to high profile D1 recruits that commit to UofK or UofL. Say your a business, you could bring in high profile recruit to meet customers or sign autographs for a decent fee.

[VF111]

4 hours ago, Tigerpride94 said:

I could see bigger money being given to high profile D1 recruits that commit to UofK or UofL. Say your a business, you could bring in high profile recruit to meet customers or sign autographs for a decent fee.

In the last 10 years, what KY HS player would you legit pay more than $5 for an autograph from? The only ones I can think of are:

Wan'Dale Robinson

Maybe Reed Sheppard 

I'm sure I've missed one or two but what I'm really trying to point out is what I believe is true at the college level as well, which is that for the most part people just don't care that much about non-pro athletes (outside of the Bronny's and Arch Manning's of the world). 

[Tigerpride94]

22 minutes ago, VF111 said:

In the last 10 years, what KY HS player would you legit pay more than $5 for an autograph from? The only ones I can think of are:

Wan'Dale Robinson

Maybe Reed Sheppard 

I'm sure I've missed one or two but what I'm really trying to point out is what I believe is true at the college level as well, which is that for the most part people just don't care that much about non-pro athletes (outside of the Bronny's and Arch Manning's of the world). 

Maybe not so much for football but I could see it for this basketball crazed state. Maybe shoe companies come in and endorse a high level kid where they couldn't before. Maybe a small number of kids but someone will end up benefiting from this. 

[Purple88]

Couple things:

1. I don't think most people know what to make of this yet at the high school level.  Probably why there isn't more chatter.

2.  I think KHSAA felt compelled to follow suit of surrounding states.  I know Tennessee High School NIL goes into effect THIS season.  So it will be interesting to see how it goes down there.

3.  I know a very good South Warren player chose to transfer to Brentwood Academy (TN).  Did NIL have anything to do with that?  I really don't know, but could it have?

I personally don't like it, but know everything changes.  Will be interesting to follow.

[rjs4470]

I'm ok with NIL at the high school level. If a players Name/Image/Likeness has value, I see no issue with them being compensated for it. 

[DearToday]

Two kids got to pick out a new car to drive around for half a year today. High school NIL has more impact than you’d think.