:laugh:

Serious question...Do commercials ever really make anyone want to buy the product their promoting? Can't remember ever deciding "Oh, I need that!" after seeing a commercial.

Obviously you've never been up late, drinking, when a pizza commercial comes on.

I disagree. They went after their target audience. The routine Bud heavy drinker isn't normally going to be a beer snob and probably gets annoyed by them. Loyal Bud heavy drinkers probably cheered at this commercial. I'm not a Bud heavy drinker but I did find it ammusing.

 

If someone was offended by it , they probably need to loosen up.

The funny thing is, among the "beer snob" group Budweiser was a good fall-back beer.

It must have annoyed Jumper-dad, but I pointed out that I am a coffee snob to show my empathy for the "beer snobs" of which I am not. Back to the commercial...after all the posts...I can see why a very discerning beer afficianado would take some exception. And...I agree....why go there? If Bud wanted to show the value of their processes, then do that and cast their beer as a "best value" proposition and show their customers as being smart, happy, attractive, athletic and better off for buying it.

That's exactly what I said: they went after their target. They shored up the base but likely did it at the expense of any new or fairweather friends. Whether that was worth it or not remains to be seen but the number of people like me who were regular drinkers of both Bud and local craft brews that are reacting negatively to it suggests the ad wasn't well considered.

 

The only way the people who are "beer snobs" are going to start drinking Bud Heavy is if they change the recipe. The people they mocked for the most part weren't buying Bud Heavy.

 

This ad did exactly what it set out to do by the looks of this thread.

I prefer a darker brew (something along the lines of a Newcastle or Haufbrau Dunkel) but do not have a problem with fruit in the beer guy. I have seen a guy catch grief from his friends for an orange in a Blue Moon but have never seen anyone object to lime in a Corona. What's the difference?

 

I personally see no difference. I give my yuppie daughter grief about Corona all of the time.

 

I've always wondered why anyone would drink a beer that you have to add lime to, to make it taste good enough to drink. Just me, I guess.

 

:jump:

The funny thing is, among the "beer snob" group Budweiser was a good fall-back beer.

 

It almost seemed like they were trying to make their case for just that. Half the commercial almost seemed like they wanted to say "don't write us off, consider us a craft macro-brew," and then the other half of the commercial was saying "how dumb are these effeminate clowns who drink beer that tastes good?" It seemed like they had two totally different ideas for the ad and just sandwiched them together.

I personally see no difference. I give my yuppie daughter grief about Corona all of the time.

 

I've always wondered why anyone would drink a beer that you have to add lime to, to make it taste good enough to drink. Just me, I guess.

 

:jump:

 

I'll admit that I like to drink a beer with a lime wedge in it, especially during the summer. Be it Coronia, Dos Equis, etc. I don't see it has having to add the lime to make it drinkable so much as it is used to enhance the taste. To me it's not really different to a variety of things that we add something to before it is eaten. My Grandma makes darn good homemade biscuits, but I'm likely going to add butter or jelly to them. Doesn't mean that the biscuit wouldn't taste good without it.

Their sales are already hurting. Budweiser's market share had already shrunk from almost 15 percent a decade ago to about 7.5 percent, mostly due to the rise of craft beer. The ad reeked of "SOMEBODY STOP THE BLEEDING!"

 

I don't think it worked.

 

To be fair though my Bud heavy's market share may be decreasing, they have other brands like Michelob Ultra that have fast growing sales. Also I believe that the Bud Light Lime A Rita line is growing pretty good as well.

To be fair though my Bud heavy's market share may be decreasing, they have other brands like Michelob Ultra that have fast growing sales. Also I believe that the Bud Light Lime A Rita line is growing pretty good as well.

 

AB In-Bev has also bought out a ton of craft breweries, making their ad even more pointless.

 

The fact that Lime A Rita is growing is disturbing. That stuff looks like poison.

AB In-Bev has also bought out a ton of craft breweries, making their ad even more pointless.

 

The fact that Lime A Rita is growing is disturbing. That stuff looks like poison.

 

I'll try anything once. Luckily my local Wal-mart has sold these as single cans. For the most part they didn't taste very good, with the exception of Mango which I though was really good. I believe that most of the growth for this brand is due to women and others who normally would not drink "beer" that are making up for some of the losses that the beer industry has had to wine and spirits.

The funny thing is, among the "beer snob" group Budweiser was a good fall-back beer.

 

I suppose it's fair to say I fall in this category. Budweiser is my usual go-to beer for value drinking.

 

The only way the people who are "beer snobs" are going to start drinking Bud Heavy is if they change the recipe. The people they mocked for the most part weren't buying Bud Heavy.

 

This ad did exactly what it set out to do by the looks of this thread.

 

As far as the mass-produced big three and their respective product lines go, Budweiser is the one that tastes best to me. The "lite" beers are just too watered-down taste-wise, and too watered-down period. I have to go to the bathroom a lot more when Bud Light or Coors Light has been in my mix.

I suppose it's fair to say I fall in this category. Budweiser is my usual go-to beer for value drinking.

 

 

 

As far as the mass-produced big three and their respective product lines go, Budweiser is the one that tastes best to me. The "lite" beers are just too watered-down taste-wise, and too watered-down period. I have to go to the bathroom a lot more when Bud Light or Coors Light has been in my mix.

 

Fair enough, but for the record, I'd take Miller Genuine Draft and Coors Original both before I'd go for a Budweiser.

Went and bought a case of "not Budweiser" tonight! Enjoying a Stone Go To IPA right now!

Went and bought a case of "not Budweiser" tonight! Enjoying a Stone Go To IPA right now!

 

I bought a twelver of Sierra Nevada Nooner tonight. I'm sipping on one of them right now.