Point being none of us know what next year will bring. Quit bickering and just play the games.

What GT stated!

 

Not having a dog in this fight as I just deal with FIBA and European ball now, teams are reviewed and their is a decision with each if they will be back. If there were any signs or rumors of anything that the shoe companies don't think is good for their image, they will review and act the way they see fit, it's not all about wins. But again, I have no idea what the deal is here, the OP could be dead wrong on what he was told, OR he could be right on the money. But we won't know for several months so why worry?

Fact Nike cares about making money!!! I have it from a reliable source who would make them more Travelers or Kenneth Faried. Go figure.

 

How does Nike make money off the EYBL? The players don't pay a fee of any kind to play in the EYBL. Nike gives each player a ton of gear for free. Nike pays for the facilities where the events are held. In the contract Nike has with each of the EYBL teams, Nike pays each team big $$$ to cover the substantial cost of transportation, lodging and food for each of the events across the country. The EYBL teams don't pay Nike anything. So, please ask your reliable source exactly how Nike is making money and exactly how will they make more money from Faried?

How does Nike make money off the EYBL? The players don't pay a fee of any kind to play in the EYBL. Nike gives each player a ton of gear for free. Nike pays for the facilities where the events are held. In the contract Nike has with each of the EYBL teams, Nike pays each team big $$$ to cover the substantial cost of transportation, lodging and food for each of the events across the country. The EYBL teams don't pay Nike anything. So, please ask your reliable source exactly how Nike is making money and exactly how will they make more money from Faried?

 

I think free advertising from: TV shows like ESPN's "EYBL: The Circuit", chatter on blogs and message board like this one, having the best kids at each school going back home wearing Nike gear that all the other kids in their school see and want to buy, etc. is an exchange Nike will be willing to make.

 

Finally, being the camp that hosts the next LeBron "before he made it" and leaving a good impression can be the kind of thing that a business can build around for generations can't be bad. This is a high level elite camp they're running, and most of this kids are being looked at as legit D1 prospects.

 

I'd also be willing to bet that kids who attend Nike camps are more likely to sign with Nike schools, just like the same is true for kids who attend Under Armor or Adidas camps. Again, this is without seeing any firm stats that I can cite, to it, but that's just a hunch.

 

Let's be serious, all of the shoe companies see this as an investment on some level, otherwise they probably wouldn't be doing it (at least to the extent that they do). When they start sponsoring things that aren't as profitable, the argument that you are trying to make will have more validity, but I"m not buying it right now.

 

 

 

As for your point about Faried, I have no clue why branding an AAU team with a popular NBA player with a recognizable name, brand, and marketability would be attractive to a potential sponsor. When it comes to getting the best of the best 14-18 year olds throughout the state to run with your AAU team over the summer, hearing "Coach Y down at County X will develop you... he put Player A at BCS school B seven years ago and put all kinds of kids at Small KY colleges like B, C, and D" doesn't have exactly the same ring to it as "play for team Manimal... Kenneth went from Morehead State to the NBA and knows what it takes, and his people want you".

 

You hear, "it's not about X's and O's, it's about Jimmy's and Joe's" and that couldn't be more true than it is when you get to high level AAU tournaments.

How does Nike make money off the EYBL? The players don't pay a fee of any kind to play in the EYBL. Nike gives each player a ton of gear for free. Nike pays for the facilities where the events are held. In the contract Nike has with each of the EYBL teams, Nike pays each team big $$$ to cover the substantial cost of transportation, lodging and food for each of the events across the country. The EYBL teams don't pay Nike anything. So, please ask your reliable source exactly how Nike is making money and exactly how will they make more money from Faried?

How does Nike make money of the EYBL? These kids advertise their product, and the kids that play for these teams will hopefully be loyal to Nike if and when they make the league. They are searching for the next big time star in the Eybl, and they hope that since Nike took care of them when they were younger that the kid will sign with them when they leave college.

How does Nike make money of the EYBL? These kids advertise their product, and the kids that play for these teams will hopefully be loyal to Nike if and when they make the league. They are searching for the next big time star in the Eybl, and they hope that since Nike took care of them when they were younger that the kid will sign with them when they leave college.

 

Did anyone see the map of the number of schools who use Nike vs other companies (Adidas, UA..) Nike had I bet 90% of them colleges I believe. I think the EYBL is huge exposure for them on every level and I would bet major of the pros wear Nike driving their shoe sales up.

 

Just my thoughts

Just like Coca-Cola, McDonalds and every other company out there, Nike wants to get its hooks into its consumers at a young age and keep them for a lifetime. It's clear that in some indirect ways Nike benefits from the exposure it gets and connections it makes from hosting the EYBL. That's not debatable. It's all about marketing and expanding the brand. The benefits Nike gets from the EYBL are very valuable, but they are intangible and not quantifiable, even to Nike. There is no question that the EYBL itself is a money loser for Nike as the direct expenses far outweigh any revenue. It's not a problem for Nike because it just writes it off as a marketing expense (the entire cost of the EYBL is probably just a rounding error on its corporate expense statement anyway). However, the suggestion from a prior poster that Nike would drop Travelers for Manimal because that would allow Nike to make more money is ludicrous. Nike doesn't make money off the Travelers and wouldn't off Manimal either. The EYBL is not designed to make money off the participating teams. Truth is that both the Travelers and Manimal are irrelevant to Nike and its overall corporate profitability and marketing strategy. Nike could pull the contract of the Travelers (or Manimal if it had one) and the EYBL would not miss a beat. They would just add another team from another state and keep on rolling. The EYBL is way bigger than any one team. If I were the Travelers, I wouldn't have any concerns whatsoever about losing my contract with Nike over money issues, because the money is irrelevant. I would be more afraid of losing my contract because Nike decided that it needed to do a favor for an NBA star that would like to have his Kentucky-based AAU team in the EYBL.

The EYBL is not about making money off any of its participating teams. That's a non-issue. Maybe I'm wrong, but isn't Kenneth Faried an Adidas player? If so, not sure why Nike would be interested. Maybe I'm wrong about him being with Adidas, but I seem to remember that he was.

The EYBL is not about making money off any of its participating teams. That's a non-issue. Maybe I'm wrong, but isn't Kenneth Faried an Adidas player? If so, not sure why Nike would be interested. Maybe I'm wrong about him being with Adidas, but I seem to remember that he was.

 

Rumor has it that he is joining Jordan Brand this year.

Maybe I'm wrong' date=' but isn't Kenneth Faried an Adidas player? If so, not sure why Nike would be interested. Maybe I'm wrong about him being with Adidas, but I seem to remember that he was.[/quote']

 

Good catch, with my affiliation with Adidas in the past I should have noticed this as well. Yes, he is with Adidas, and that wouldn't be good for him being sponsored by Adidas yet his team back in KY is sponsored by Nike? I would think something like that would be in his contract with Adidas.

Rumor has it that he is joining Jordan Brand this year.

Hmmm, I did not know that. So the plot thickens.

Hmmm, I did not know that. So the plot thickens.

 

They are not on this list of Adidas teams.... Not sure what that means though...

 

Adidas announces 2014 Grassroots Program ? Scarberry Media

They are not on this list of Adidas teams.... Not sure what that means though...

 

Adidas announces 2014 Grassroots Program ? Scarberry Media

 

Manimal only has a 16u Program, so they wouldn't be in the Adidas league anyway. All the EYBL, Under Armour Association, and Adidas league teams are generally only sponsored at the 17u level. Which is why you see kids like Jayson Tatum playing up at a young age.