Marvin Bagley III & Deandre Ayton Sign With Puma

[sportsmaniac]

If I was leading a shoe company and trying to get into the market against NIKE I would go after an elite guard. Kids will relate to a high flying guard or a great 3 point shooter. Kids can not relate to 2 big men like Ayton and Bagley.

[rjal]

With the reported contracts for the players and bringing Jay-Z on I now want to know how much PUMA is investing in their newly formed basketball division. Also where is PUMA successful today? Are they soccer, track or a lifestyle brand? This is an interesting business case study to follow. Their has to be new leadership.

 

Puma is a big soccer company.

[bugatti]

If I was leading a shoe company and trying to get into the market against NIKE I would go after an elite guard. Kids will relate to a high flying guard or a great 3 point shooter. Kids can not relate to 2 big men like Ayton and Bagley.

 

See Steph Curry and Under Armour.