July 6, 20197 yr I'm assuming the product is actual Jim Beam bourbon, since that's the only name that's been referenced in the news reports I've seen/read. But the Jim Beam company - Beam Suntory - owns several other labels, including Old Grand-Dad, Old Crow, Baker's, Basil Hayden's, Booker's, and Knob Creek. This is located at the Old Crow facility, so it could be less pricey bourbon than Jim Beam, or it could be something higher-shelf like Basil Hayden's, Baker's or Booker's. That would be even more of a doozey when it comes to losses. I think Beam also owns Maker’s Mark. Bought the company about 15 years ago.
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