Nike, Under Armour & Adidas passing on Lonzo Ball

Darren Rovell‏Verified account @darrenrovell

BREAKING: Nike, Under Armour & adidas passing on Lonzo Ball after LaVar insisted on them licensing Big Baller Brand

Whaaaaat?

Maybe Champion will sign him up and he can corner the Payless Shoes market!!!

Love this.

Feel bad for the kid though. His dad is costing him big time.

Time to tell pops to shut up or he's done.

Shocker.

FWIW Lavar's reasoning isn't completely wrong, it's just that his way of going about it that's been a nightmare.

It's easy for him to throw out all those huge names who could NOW support their own brand. That was not the case at the start of their career. Why would they want to license BBB? They are all highly successful companies that can grow their own brand. Good luck doing that on your own vs them.

Flabbergasted.

:lol2: :lol2:

I hope the Lakers do the same.

However, IMO this is still negotiations. He'll get his money. Not his BBB company though. Not yet anyways.

Congrats Lavar, gotta take what you can get now.

And 1 or FILA might be interested.

And 1 or FILA might be interested.

Even then Ball has little negotiating room on price.

Only smart thing he ever did for his kids was the BBB. They are all professional athletes working for his brand. Fronts them money up front (before the NBA) but because of Lavar being Lavar, he's now screwing them on the back end.

and to think, there were some people who thought the son and the dad were separate entities and one wouldn't effect the other. Some teams might feel the talent is worth it, but all I see is headache and trouble for whatever team brings him aboard unless he jettisons his dad. This guy is a first class clown show who thinks everybody should be privileged to join his circus.

and to think, there were some people who thought the son and the dad were separate entities and one wouldn't effect the other. Some teams might feel the talent is worth it, but all I see is headache and trouble for whatever team brings him aboard unless he jettisons his dad. This guy is a first class clown show who thinks everybody should be privileged to join his circus.

I think he's still going to be drafted in the top 5 and he'll still get endorsement money. I still expect him to sign with Nike or Adidas at some point also. This is all about Lavar's insistence to make money on his BBB brand.